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Boost Your In-Store Marketing with Hanshow’s Lumina Edge: An ESL Display Solution


In today’s competitive retail landscape, staying ahead of the curve is crucial for businesses looking to attract customers and boost sales. Enter Hanshow‘s Lumina Edge, an innovative ESL display solution that revolutionizes in-store marketing. In this article, we will explore the benefits of Lumina Edge and how it can help retailers categorize promotions and create captivating video content to enhance sales and branding.

Categorize Promotions for Optimal Impact

One of the key features of Lumina Edge is its ability to categorize promotions effectively. Retailers can effortlessly set up deals to be promoted automatically at specific times, allowing them to target their audience precisely. Furthermore, Lumina Edge enables retailers to promote products that may not be selling well, giving them a chance to boost their sales. Additionally, it can be used to increase purchases of top-selling products by strategically placing them on the ESL displays during peak shopping hours. With Lumina Edge, retailers can optimize their promotions for maximum impact.

Unleash Creative Video Content

Lumina Edge empowers product brands with a powerful tool for in-store marketing: creative video content. By leveraging the ESL displays, brands can captivate customers with visually appealing videos directly at the point of sale. This unique feature not only enhances the overall shopping experience but also creates a lasting impression on customers, increasing brand recognition and loyalty. Whether it’s showcasing product features, highlighting special offers, or telling a compelling brand story, Lumina Edge enables brands to communicate their message effectively and stand out from the competition.

Seamlessly Blend Technology and Physical Retail

In an era where online shopping dominates, Lumina Edge bridges the gap between technology and physical retail. By integrating ESL displays into the in-store environment, retailers can provide customers with a seamless shopping experience. With the ability to update pricing and promotions in real-time, Lumina Edge ensures that customers always have access to accurate and up-to-date information. This not only reduces confusion but also instills confidence in customers, leading to increased sales and customer satisfaction.


Hanshow’s Lumina Edge is a game-changing ESL display solution that empowers retailers to elevate their in-store marketing efforts. By categorizing promotions and leveraging creative video content, Lumina Edge allows retailers to captivate customers and boost sales. Furthermore, it seamlessly blends technology and physical retail, providing a seamless shopping experience for customers. With Lumina Edge, retailers can stay ahead of the competition and create a lasting impression on their customers. Invest in Lumina Edge today and witness the transformative power it brings to your business.

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